| Standard
Key Features
Secure and reliable e-mail
delivery system
» High-volume email distribution for fast campaign execution
» Secure email delivery engine to safeguard your data
» Multiple login accounts for administrators and regular users
» Role-based access privileges you can control
» Off-site hosted environment managing all hardware requirements
Anywhere,
anytime web-based access
» Avoid software installation hassles
» Avoid software upgrade costs
Email templates
» Choose from a suite of FREE email templates
» No design or HTML skills necessary
» Start sending email campaigns in minutes
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on custom-designed email templates
Easy-to-use WYSIWYG email editor
» Use standard Word-like text formatting tools
» Check spelling and grammar
» Create tables with just a few mouse clicks
» Upload custom graphics and images
» Attach any file type
» Add live hyperlinks with ease
Personalization
» Create pesonalized emails including first and last names
» Integrate demographic information for improved readership
and subscriber response
Full-featured
email campaign wizard
Easy, step-by-step email creation wizard lets you:
» Select a template or create your own design
» Develop email message text
» Select a mailing list
» Schedule delivery and send
Advanced subscription and list
management
EmailOpen’s advanced list management system lets you:
» Easily import and export mailing lists as Excel or Access
files
» Connect with your current email system, synchronize email
addresses and related groups daily
» Upload unlimited lists
» Segment lists based on demographics
Powerful
reporting tools with real-time results
» Get real-time open-rate, click-through and forward-to-a-friend
figures
» Know who opened each email, how many times they opened it and
what they clicked on
» Create outstanding campaigns and mailing lists reports and then
send them by email to management
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on built-in reports
Interactive email questionnaires
and surveys
» Interact with your audience using multi or single-choice polls
and pull-down lists
» Improve marketing success with real-time results and demographics
capture
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on our built-in survey engine
Mailing List
Auto-Management
» Auto Profile Update: Automate and expedite list
maintenance by letting subscribers update their own membership information
» Auto-unsubscribe: Process unsubscribes automatically
and seamlessly – improving customer service and convenience
» Send-to-a-friend: Maximize viral marketing and
track messages your subscribers send to friends and family
Other popular EmailOpen features
» Preview and test capability for error avoidance
» Easy and convenient campaign scheduling
» One-step campaign duplication to save time
» Simultaneous HTML and plain text distribution
for maximum readability
» Deduping to prevent duplicate messages
to the same email address and improve lead retention
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